> ## Documentation Index
> Fetch the complete documentation index at: https://docs.trackup.me/llms.txt
> Use this file to discover all available pages before exploring further.

# Create a traffic source

> Create a traffic source and its UTM template. Required permission: traffic-source.create.



## OpenAPI

````yaml https://api.trackup.me/openapi.json post /v1/projects/{id}/traffic-sources
openapi: 3.1.0
info:
  title: Trackup API
  description: >-
    API-key-accessible Trackup operations. Send your key in the `X-Api-Key`
    header.


    Keys belong to a team. `X-Team-Id` is not required; if supplied, it must
    match that team.


    Each operation lists its required key permission. The key creator must
    remain a team member and normally hold that permission. The ingest-only
    permissions `visitor.create`, `conversion.create`, and `request.create` do
    not need to be held by the creator.


    Project access and selection are described per operation. Session-only
    account, administration and OAuth operations are not part of this reference.


    The same operations are available as MCP tools at `/mcp` (Streamable HTTP).
    Authenticate with `X-Api-Key` or connect through OAuth, which issues an API
    key on consent.


    Schema validation errors return HTTP 422 with an `errors` object. Other
    errors generally contain `error` and `message`; operation-specific responses
    describe exceptions.
  version: 1.0.0
servers:
  - url: /
    description: Current API environment
security:
  - ApiKey: []
paths:
  /v1/projects/{id}/traffic-sources:
    post:
      tags:
        - Traffic sources
      summary: Create a traffic source
      description: >-
        Create a traffic source and its UTM template. Required permission:
        traffic-source.create.
      operationId: createTrafficSource
      parameters:
        - in: path
          name: id
          schema:
            type: string
            format: uuid
          required: true
      requestBody:
        required: true
        content:
          application/json:
            schema:
              type: object
              properties:
                name:
                  type: string
                  minLength: 1
                  maxLength: 255
                type:
                  type: string
                  enum:
                    - direct
                    - organic
                    - meta
                    - facebook
                    - instagram
                    - twitter
                    - google
                    - linkedin
                    - bing
                    - yahoo
                    - pinterest
                    - tiktok
                    - reddit
                    - youtube
                    - kwai
                    - outbrain
                    - chatgpt
                    - claude
                    - perplexity
                    - gemini
                    - copilot
                    - deepseek
                    - grok
                utmTemplate:
                  type: array
                  items:
                    type: object
                    properties:
                      key:
                        type: string
                        default: ''
                      value:
                        type: string
                        default: ''
                  default: []
              required:
                - name
                - type
      responses:
        '201':
          description: Created successfully.
          content:
            application/json:
              schema:
                $ref: '#/components/schemas/CreatedTrafficSource'
        '400':
          description: Malformed request or an invalid operation.
          content:
            application/json:
              schema:
                $ref: '#/components/schemas/ApiError'
        '401':
          description: The X-Api-Key header is missing or the API key is invalid.
          content:
            application/json:
              schema:
                $ref: '#/components/schemas/ApiError'
        '403':
          description: >-
            The key is expired, revoked, lacks permission, or its creator no
            longer has the required team access. A conflicting X-Team-Id is also
            rejected.
          content:
            application/json:
              schema:
                $ref: '#/components/schemas/ApiError'
        '404':
          description: >-
            The requested resource was not found or is outside the permitted
            scope.
          content:
            application/json:
              schema:
                $ref: '#/components/schemas/ApiError'
        '422':
          description: >-
            Invalid input. Each field path maps to its first validation message;
            _form identifies an object-level error.
          content:
            application/json:
              schema:
                $ref: '#/components/schemas/ValidationError'
        '500':
          description: An unexpected error occurred.
          content:
            application/json:
              schema:
                $ref: '#/components/schemas/ApiError'
components:
  schemas:
    CreatedTrafficSource:
      type: object
      properties:
        id:
          type: string
        projectId:
          type: string
        name:
          type: string
        type:
          type: string
          enum:
            - direct
            - organic
            - meta
            - facebook
            - instagram
            - twitter
            - google
            - linkedin
            - bing
            - yahoo
            - pinterest
            - tiktok
            - reddit
            - youtube
            - kwai
            - outbrain
            - chatgpt
            - claude
            - perplexity
            - gemini
            - copilot
            - deepseek
            - grok
        utmTemplate:
          type: array
          items:
            type: object
            properties:
              key:
                type: string
              value:
                type: string
            required:
              - key
              - value
        createdAt:
          type: string
      required:
        - id
        - projectId
        - name
        - type
        - utmTemplate
        - createdAt
      example:
        id: 88888888-8888-4888-8888-888888888888
        projectId: 11111111-1111-4111-8111-111111111111
        name: Meta Ads
        type: meta
        utmTemplate:
          - key: utm_source
            value: meta
          - key: utm_campaign
            value: '{{campaign.name}}'
        createdAt: '2026-10-26T12:00:00.000Z'
    ApiError:
      type: object
      properties:
        error:
          type: string
        message:
          type: string
      required:
        - error
        - message
      additionalProperties: true
    ValidationError:
      type: object
      properties:
        errors:
          type: object
          additionalProperties:
            type: string
      required:
        - errors
  securitySchemes:
    ApiKey:
      type: apiKey
      in: header
      name: X-Api-Key

````

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